Jimmy Vasser Toyota

Toyota lovers at Jimmy Vasser Toyota were thrilled when the Japanese automaker decide to expand the Prius line to include a new Prius v and Prius Plug-In Hybrid. So you can imagine our delight to hear that the entire Toyota Prius lineup was given the "Best Green Car to Buy 2012" award by GreenCarReports.com.

If we are going to see real environmental change over the next few years, it's vital that everyone does their part. That is why Jimmy Vasser Toyota is very encouraged to see key players from two highly-influential industries combining to honor eco-awareness. How did this occur? Last month, Toyota acted as the presenting sponsor of Hollywood's annual Environmental Media Awards (EMA).

Hybrids such as the new Toyota Prius Plug-In are already harvesting attention for the Blue Oval's green thumb. But leave it to the Japanese automaker to bring environmental initiatives to the next level. Earlier this month, Toyota revealed a newly developed strain of yeast that will aid in the automotive use of the better-burning, alternative fuel ethanol.

Toyota has received the ok from the local authority in Derbyshire, England and is now set to proceed with its ambitious undertaking to develop a 17,000-solar-panel array. The impressive solar panel farm, estimated at £ 10m (~$16,450,785), will occupy a plot of 90,000 square meters (~986,751 square feet) on the Derbyshire facility's expansive industrial land.

Toyota ran the numbers and according to their calculations, the all-new solar panel array will…

Toyota and Microsoft are joining forces to create an in-car electronics system designed to aid the efficiency of the Japanese automaker's battery-powered vehicles. In accordance with the agreement, both market giants will invest one-billion yen (~$12 million) into a Toyota subsidiary that will provide data services for drivers.

Toyota and Microsoft indicate the forthcoming system will incorporate a suite of telematics services, including: data, navigation, in-car entertainment, and multimedia. The system may also be…

Toyota is showing no signs of slowing down in the world of EV technology. Quite the opposite, they're moving at warp speed.

For one, they're developing the iQ EV in house. Second, to develop an electric version of its RAV4 compact SUV, they're working with luxury EV maker Tesla Motors Inc. Both are scheduled to go on sale in the U.S. sometime next year.

More impressive is that while Toyota works…